The Forcast Woman
The Forcast Woman. Who is she?
Forcast may have started in your work wardrobe. But the Forcast Woman was never made for one room, one outfit, one version.
In this new series, we spotlight the real women we admire - out in their world, in their element, dressed in true Forcast style.
Monica is wearing Joyli Round Neck Knit, Lani Pleated Check Skirt
Alicia is wearing Logan Button Rib Knit, Bridget Mini Skirt
Amy & Serena
Meet Amy and Serena - an entrepreneur across wine, hotels & property and one in electronic and consumer goods & property. Both women built their careers separately and now building something together: Her Seat, a community for women like them.
Amy wears the Lydia Fitted Waist Blazer and the Lydia Bootleg Pants. Serena wears the Devon Long Sleeve Rib Tee, Dale Mini Skirt and the Bailey Trench Coat.
"When I dress well, I feel like I can conquer the world. I can close that deal. I just feel confident, I feel like myself." - Amy
"I just feel like a braver person, and I feel more comfortable in my own skin. I think that exudes out as well." - Serena
Monica is wearing Joyli Round Neck Knit, Lani Pleated Check Skirt
Alicia is wearing Logan Button Rib Knit, Bridget Mini Skirt
Louise
Meet Louise Milazzo. A grant strategist by day, a style voice by night. Louise wears the Gilda Pleat Waist Dress.
"I feel like I become the version of me that was born in Italy. Very elegant, walking the streets of Rome." - Louise
Monica is wearing Joyli Round Neck Knit, Lani Pleated Check Skirt
Alicia is wearing Logan Button Rib Knit, Bridget Mini Skirt
Sophie
Meet Sophie Tieman. Ten years in commercial property, and she knows corporate dressing inside out. Here, Sophie wears the Harper Scoop Neck Top, Harper Straight Leg Pants and Orla Wool Coat.
"I don't become anything in particular. I am overly confident. I feel like I vibe my outfit and I'm ready to kill the day." - Sophie
Monica is wearing Joyli Round Neck Knit, Lani Pleated Check Skirt
Alicia is wearing Logan Button Rib Knit, Bridget Mini Skirt
Shreeya
Meet Shreeya Haridas. A sustainability manager by day, and a fashion and beauty icon online. Shreeya wears the Shay Faux Leather Blazer, Catherine Short Sleeve Knit, Rumy Wide Leg Tailored Pants.
"I feel like I am becoming the woman I always wanted to be. I try to dress for the younger Shreeya." - Shreeya
"Heirlooms are more than objects or traditions, they can be flavours, gestures, words, and ways of loving that travel through generations. An heirloom is a bridge between past and future, a reminder that even ordinary moments can carry deep meaning. It is a way of preserving tradition, giving a sense of belonging, identity to who we love ♥︎"